How it-girl VERINA MARCEL became an international fashion muse

Verina Marcel

BERLIN – It-Girl Verina Marcel has achieved remarkable success as a high fashion model in Europe and the USA. But this is just the beginning of her already impressive career.

Verina was discovered by an agency in Düsseldorf at the young age of 13 and began building her portfolio there. She then moved to Milan and signed a contract with the top agency FASHION. Verina quickly found her way into the industry, getting booked for catwalk shows, fashion items, and ad campaigns, and was even a Cosmopolitan cover girl.

At the beginning of her career in Milan, she received a casting opportunity from Helmut Newton’s assistant, who arranged a photo shoot with her at the Monte-Carlo Beach Hotel for the Lavazza calendar. That appointment cemented Verina’s relationship with Newton and the beginning of something incredible!

Newton was so impressed that he wanted to continue working with Verina; this time for a photo shoot with Graff Diamonds for Vogue Paris – an enormous deal. Security guards guarded the diamond jewelry that Verina was supposed to wear as a model. It was then that Verina knew that she had made it into her career.

As Newton’s favorite model, Verina was an inspiration for many of his shoots, including Big Nudes, which was a life-size photo of her that was shown as part of his art exhibitions around the world. Verina also made it onto the cover of the German “Stern” magazine, which was entitled “Strong Women”, and is featured in the famous SUMO book, which was revised by Newton’s wife June. Today her photographs are exhibited in his permanent art collection in the Helmut Newton Foundation in Berlin.

Verina received devastating news with plans for a Gillette campaign with Newton in Los Angeles. On January 23, 2004, the day before the meeting at Château Marmont, she learned of his tragic death from a heart attack.

“I am so happy and I feel so blessed to have met and worked with my hero,” says Verina. “I will be forever grateful for every experience and opportunity that Helmut Newton made possible for me with his shoots and will honor them!”

His endless profile includes the greatest stars such as Andy Warhol, David Bowie, Madonna and Leonardo DiCaprio. And the supermodels Cindy Crawford, Claudia Schiffer and Verina are also part of his extraordinary, iconic and timeless art. Newton’s legacy will live on forever.

Newton had a huge impact on Verina’s career and was even the reason Verina went vegan and was more committed to animal rights. As a philanthropist, she is now involved in many non-profit organizations to help animals and children in need. Verina firmly believes in passing on the good that happens to you to others.

After moving to New York City, Verina finally signed a contract with top agency IMG Models and booked a Guess campaign. Her adventures in the states included trips to Miami for swimsuit season, stays in New York and Los Angeles for model and film assignments, and appointments as spokeswoman for campaigns such as La Perla, Guess, Chanel, Armani, Gucci, Prada and Valentino as well as the Participation in their catwalk shows.


However, modeling isn’t the only thing on Verina’s résumé. As an actress, she appeared on the television show Veronica Mars on the side of Kristen Bell and has also starred in the films Eagles in the Chicken Coop and National Lampoon’s TV: The Movie on the side of Lee Majors. She was also featured in Carmen Electra’s music video “No Love” and appeared in commercials for big brands such as Nikon with Ashton Kutcher, Mercedes, Cadillac, Old Spice and Odyssey Golf.

The fashion museum has made a name for itself in the entire industry and is the in-house model of Lloyd Klein Couture. Verina can still be seen in print ads, walks on catwalks, and graces the covers and editorials of major fashion magazines including Cosmopolitan, Vogue, Elle, Marie Claire, W Magazine and more.

Be on the lookout for Verina’s podcast coming out soon!

Follow @verinamarcel on Instagram. Find out more at

Leave a Reply

Your email address will not be published. Required fields are marked *

one + 10 =